Scott Shepardson Softball Tournament 

~ Saturday, April 19th ~ 

Please join us, along with Scott's amazing friends and family, on Saturday, April 19th at the 12 North Sports Bar, 10125 Mulaney Road, Utica, NY for the first annual Scott Shepardson Softball Tournament! Games begin at 8am with food, raffles and live music, all to celebrate the life of this amazing man and local musician who tragically lost his life in a car accident this winter. 
Proceeds will benefit the KEYS Program so his spirit and love of music will live on through the hearts of our KEYS kids!
Tickets are $20 per person and can be purchased by contacting Fran at 315-316-3219 or JoAnne at 315-896-2826.
If you are not able to attend, but would like to make a donation on-line, just go to the Scott Shepardson Fund at!

Friday, May 16 at 7:00 p.m.

~  Admission is FREE! ~

ATTENTION KEYS Kids! The KEYS Program is "live-streaming" this event to YOU and your family right here on our website thanks to Midair Studio! Tweet us @TheKEYSProgram to let us know you are watching!

On Friday, May 16, 2014 at 7:00 p.m. at the Vernon-Verona-Sherrill High School Auditorium, the VVS Entertainment Industry Class, along with the KEYS Program invite you to join them for the Fourth Annual Hearts of Hope Benefit Concert.

Each year the students in the VVS Entertainment Industry class create and record original songs for KEYS teens who are battling cancer, and serious illnesses.  They donate use of their songs to the KEYS Program, so KEYS may include the songs in the KEYS music care packages that KEYS gives away to kids in children's hospitals, camps, and special needs sites, both locally and across the US.  

Each Spring, the VVS students showcase their songs at a special concert they host called the Hearts of Hope Benefit Concert. The concert is live-streamed via the KEYS Program's website to kids in children's hospitals across the country. This year, we are inviting everyone to this wonderful concert FREE of cost!

In addition this year's concert will recognize an individual who makes a meaningful contribution in the VVS community with the Norman J. Reed Legacy Award. 

In addition to coming out for the show, attendees who would like to donate new or gently used mp3 players/iPods would be greatly appreciated!

For those interested in becoming "Friends of EI", the EI Class will be accepting donations at the concert for the Hearts of Hope Project.

Sponsorships -- we would like to invite your business to have the opportunity to show your support by purchasing an ad in the concert program booklet by May 1st. For more information, please contact the VVS EI Class at or call 315-829-2520.

Wear Your Heart on Your Sleeve for KEYS Kids!

~ Friday, June 13th ~

Heart stickers on sale NOW through June 1st!

 Each year, on the Friday before Father's Day, the KEYS Program hosts its annual Wear Your Heart on Your Sleeve Day.  It is a day to support kids who are battling cancer, and serious illnesses, by wearing our heart sticker on your sleeve for the day.   Each sticker has room for you to write in the name of a loved one who you can honor on this very special day!

Purchase hearts now through June 1st for your office, business, school or group to wear!  Contact our Community Giving Coordinator, Cheri Schmalz, at or give her a call at 315-335-6312.

Heart stickers are also available at the following locations/events:

  • Life Discovery Christian Book and Gift Store, 8461 Seneca Turnpike, New Hartford
  • Perfect Personalize Pillowcases booth at the CAC Craft Show on April 5th in Sherrill, NY
  • At the Scott Shepardson Softball Tournament, at the 12 North Sports Bar, 10125 Mulaney Road, Utica, NY on April 19th
  • The KEYS booth at the Hearts of Hope Benefit Concert at VVS High School, Verona, NY on May 16th